Resources
Guides, field notes and case studies on getting your store recommended by AI.
Blog
Field notes on getting recommended by AI.
Latest: What do people actually buy with AI? Here's what the data says
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Guides
In-depth guides to AEO for ecommerce.
Latest: How to get your products recommended by ChatGPT
Browse guides
Case Studies
How stores get recommended by AI assistants.
Latest: AI shopping assistants came looking for this brand. All they found was "not found."
Browse case studies
Latest
- Blog
What do people actually buy with AI? Here's what the data says
Beauty is the fastest-growing category for shoppers sent by AI, and most AI orders on Shopify are niche products. What six sources show, and what it means for your store.
- Blog
AI got basic facts wrong for 64% of retailers. What is it telling shoppers about your store?
A study of 72,000 AI answers found false facts about 64% of UK retailers. What it checked, what it didn't, and how to see what AI tells shoppers about your store.
- Guide
How to get your products recommended by ChatGPT
What decides whether ChatGPT can find and recommend your products, and six steps to check and fix it on a Shopify store.
- Blog
Two kinds of structured data, and why the studies seem to disagree
Ahrefs found that adding schema markup didn't get pages cited more by AI. Shopify says shoppers using its Catalog are twice as likely to buy as with copied page data. Both are right.
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