AEO fundamentals: structured data for Shopify
AEO Fundamentals · Beginner · 8 min read
Structured data is how you tell an AI crawler exactly what a product is, without making it guess from marketing copy. On Shopify, that means Product schema markup in JSON-LD.
product.json-ld
{
"@context": "https://schema.org/",
"@type": "Product",
"name": "Aster Trail Runner",
"material": "Recycled mesh, rubber outsole",
"audience": "Trail runners, wet conditions"
}